How long does the ING interview process take?

Most candidates spend between 4 and 8 weeks from recruiter screen to offer. The onsite loop itself runs in a single day or is split across two half-days, with debrief and offer typically within 5 business days after.

How should I prepare specifically for ING?

Focus on three things: (1) the company DNA shown above — what they actually grade for, (2) the rounds in your loop, especially the round most candidates underestimate, and (3) drilling on the question types in this guide using a structured framework like CIRCLES or STAR.

Does this apply to engineering or design roles at ING?

The DNA stays the same — what changes is the round mix. SWE candidates face coding screens instead of Product Sense; designers face portfolio reviews and design exercises. The "what they value" and behavioral signals carry across all functions.

Why are you interested in product management at ING, and what specifically about our work in the finance industry excites you?

Type: Motivation. Sign up at JobMentis to see the full framework, grading signals, and worked answer for this question.

Imagine ING wants to launch a new mobile-first budgeting app for young professionals in Europe. Describe the key features you would prioritize and how you'd design the onboarding experience.

Type: Product Design. Sign up at JobMentis to see the full framework, grading signals, and worked answer for this question.

We've just launched a new feature in our online mortgage application process designed to help users estimate their borrowing capacity. What are the key metrics you would track to measure the success of this feature?

Type: Metrics Definition. Sign up at JobMentis to see the full framework, grading signals, and worked answer for this question.

We've observed a 15% drop in daily active users for our business banking portal over the past month. How would you investigate the potential causes of this decline?

Type: Root Cause Analysis. Sign up at JobMentis to see the full framework, grading signals, and worked answer for this question.

Estimate the total addressable market (TAM) for digital wealth management services for affluent individuals in the Netherlands.

Type: Market Sizing. Sign up at JobMentis to see the full framework, grading signals, and worked answer for this question.

How does ING differentiate its digital mortgage offering compared to neobanks and traditional competitors in the Benelux region?

Type: Competitive Analysis. Sign up at JobMentis to see the full framework, grading signals, and worked answer for this question.

Other roles at ING:IB Analyst Product Manager Software Engineer

Enterprise · Product Manager Interview Guide

How to Pass the ING Product Manager Interview in 2026

The ING DNA (TL;DR)

ING values a strong sense of ownership and a pragmatic, results-oriented approach to problem-solving. They look for candidates who can demonstrate a clear understanding of business impact and can articulate how their technical contributions drive value for the company and its customers.

English original + your local-language translation

Tech and global multinational interviews are most often conducted in English. For industries like luxury, finance, or pharma, the working language may be local. We show every question in English first — alongside your local-language translation — so you can prep in whichever language your interviewer ends up using.

The ING Interview Loop

Your onsite loop will typically consist of 4 rounds.

1
Round 1
Recruiter Screen
Motivation, basic fit, logistics.
2
Round 2
Product Sense / Design
Customer empathy, creativity, structured design thinking.
3
Round 3
Analytical / Execution
Metrics definition, root-cause debugging, A/B testing.
4
Round 4
Strategy / Estimation
Market sizing, competitive positioning, business trade-offs.

The Danger Zone: Top Reasons Candidates Fail

Based on our database of ING interview outcomes, avoid these common traps:

Describing the technology without a clear application or business case for ING.
Not defining clear success criteria or target values for the metrics.
Not demonstrating a constructive approach to conflict resolution.
Focusing solely on personal career goals without demonstrating understanding of ING's business.

Test Yourself: Real ING Questions

Three real prompts pulled from our database.

Type · Go-to-Market

We are launching a new feature that allows SMEs to integrate their accounting software directly with their ING business accounts for automated reconciliation. Outline a go-to-market strategy for this feature.

Type · Behavioral

Tell me about a time you had to work with a stakeholder (e.g., product manager, business analyst) who had requirements that seemed technically infeasible or detrimental to the system's long-term health. How did you approach the situation, and what was the outcome?

Type · Product Improvement

Our current mobile banking app has a feature that allows users to track their spending by category. How would you improve this feature to provide more value to our customers?

+ many more questions, signals, and worked examples

Unlock the rubric →

ING Interview Question Bank

A sample from our database, grouped by round. Sign up to see the full set.

7 of 18 questions shown

Recruiter Screen

1
Type · Motivation
Why are you interested in product management at ING, and what specifically about our work in the finance industry excites you?

Product Sense / Design

2
Type · Product Design
Imagine ING wants to launch a new mobile-first budgeting app for young professionals in Europe. Describe the key features you would prioritize and how you'd design the onboarding experience.
3
Type · Product Improvement
Our current mobile banking app has a feature that allows users to track their spending by category. How would you improve this feature to provide more value to our customers?
+ 1 more questions in this round (sign up to unlock)

Analytical / Execution

4
Type · Metrics Definition
We've just launched a new feature in our online mortgage application process designed to help users estimate their borrowing capacity. What are the key metrics you would track to measure the success of this feature?
5
Type · Root Cause Analysis
We've observed a 15% drop in daily active users for our business banking portal over the past month. How would you investigate the potential causes of this decline?
+ 2 more questions in this round (sign up to unlock)

Strategy / Estimation

6
Type · Market Sizing
Estimate the total addressable market (TAM) for digital wealth management services for affluent individuals in the Netherlands.
7
Type · Competitive Analysis
How does ING differentiate its digital mortgage offering compared to neobanks and traditional competitors in the Benelux region?
+ 2 more questions in this round (sign up to unlock)

Unlock the full ING question bank

Free signup, no credit card. You get every question + the framework, grading signals, and worked answer for each.

Unlock all questions →

Interview tracks at ING

How ING's DNA translates across functions. Pick your role.

Product Managers at ING are expected to exhibit strong strategic thinking and a customer-centric mindset. The focus will be on your ability to define product vision, prioritize roadmaps based on business value and technical feasibility, and effectively collaborate with engineering teams to deliver innovative financial solutions that meet evolving customer needs.

Go-to-Market

Behavioral

+ 1 more

Unlock the Product Manager grading rubric for ING

See full Product Manager guide