How long does the Vivino interview process take?

Most candidates spend between 4 and 8 weeks from recruiter screen to offer. The onsite loop itself runs in a single day or is split across two half-days, with debrief and offer typically within 5 business days after.

How should I prepare specifically for Vivino?

Focus on three things: (1) the company DNA shown above — what they actually grade for, (2) the rounds in your loop, especially the round most candidates underestimate, and (3) drilling on the question types in this guide using a structured framework like CIRCLES or STAR.

Does this apply to engineering or design roles at Vivino?

The DNA stays the same — what changes is the round mix. SWE candidates face coding screens instead of Product Sense; designers face portfolio reviews and design exercises. The "what they value" and behavioral signals carry across all functions.

Other roles at Vivino:Product Manager Software Engineer Sales Customer Success Marketing Brand Manager Supply Chain

Growth · Sales Interview Guide

How to Pass the Vivino Sales Interview in 2026

The Vivino DNA (TL;DR)

Vivino's 'Buy the Right Wine' mission drives evaluation for candidates who can enhance user discovery and trust. Interviewers look for clear articulation of how past work directly impacted user decisions, especially around product clarity and data interpretation for wine selection.

The Vivino Interview Loop

Your onsite loop will typically consist of 5 rounds.

1
Round 1
Recruiter Screen
Motivation, territory fit, logistics.
2
Round 2
Sales Pitch / Demo
Pitching the company's product to a mock prospect.
3
Round 3
Deal Strategy
Pipeline management, multi-stakeholder navigation, MEDDIC qualification.
4
Round 4
Customer Discovery
Asking diagnostic questions, surfacing pain, qualifying.
5
Round 5
Behavioral / Leadership
Past evidence of ownership, influence, resolving conflict.

The Danger Zone: Top Reasons Candidates Fail

Based on our database of Vivino interview outcomes, avoid these common traps:

Describing a situation where they simply did their job.
Describing a task that was part of their job description.
Not explaining how they understood the other person's perspective
Failing to explain the specific tactics used to persuade or gain buy-in.

Test Yourself: Real Vivino Questions

Three real prompts pulled from our database.

Type · Motivation

Why Vivino? What specifically about our mission and product resonates with your career aspirations in the wine retail space?

Type · Influence

Describe a time you had to influence a key decision-maker or stakeholder who was initially resistant to your idea or proposal. How did you approach it?

Type · Pipeline Management

Walk me through how you would manage your sales pipeline for a territory focused on acquiring new wine retail partners for Vivino. What tools and metrics would you use?

+ many more questions, signals, and worked examples

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Vivino Interview Question Bank

A sample from our database, grouped by round. Sign up to see the full set.

10 of 23 questions shown

Recruiter Screen

1
Type · Motivation
Why Vivino? What specifically about our mission and product resonates with your career aspirations in the wine retail space?
2
Type · Territory Fit
Describe your experience selling into the wine or spirits industry. What challenges and opportunities do you see for a platform like Vivino in this market?

Sales Pitch / Demo

3
Type · Pitch
Imagine you're speaking with the owner of a mid-sized independent wine shop. Pitch them on why they should partner with Vivino to expand their online presence and reach new customers.
4
Type · Pitch
Now, pitch Vivino to a large national chain's category manager responsible for wine. What's your angle?

Deal Strategy

5
Type · Pipeline Management
Walk me through how you would manage your sales pipeline for a territory focused on acquiring new wine retail partners for Vivino. What tools and metrics would you use?
6
Type · Multi-stakeholder Navigation
You're trying to close a deal with a large retail group. The marketing team loves the customer acquisition potential, the operations team is concerned about inventory integration, and the finance team is questioning the ROI. How do you navigate these competing priorities?
+ 1 more questions in this round (sign up to unlock)

Customer Discovery

7
Type · Diagnostic Questions
You're on an initial call with a prospective wine retailer. What are the first 3-5 diagnostic questions you ask to understand their business and identify potential needs Vivino could address?
8
Type · Surfacing Pain
How do you typically uncover the 'pain points' a potential customer is experiencing that your product could solve? Give an example relevant to a wine retailer.
+ 1 more questions in this round (sign up to unlock)

Behavioral / Leadership

9
Type · Past Experience
Tell me about a time you had to influence a team or stakeholder to adopt your product vision when they were initially resistant. What was the situation, what did you do, and what was the outcome?
10
Type · Ownership & Initiative
Tell me about a time you took initiative to solve a problem that wasn't explicitly assigned to you. What was the situation, what did you do, and what was the outcome?
+ 11 more questions in this round (sign up to unlock)