Video

Personal Branding—Most Important Thing You Do. Full Video AdobeMAX 2023

Video from The Futur

This 58-minute talk by The Futur, given by Chris Do at a 2023 Adobe conference, explores how individuals build a personal brand that connects with an audience. It covers the psychology that makes people more relatable than corporations, identifying one's own strengths, the role of vulnerability and life experience, defining a distinctive style, and turning weaknesses into a compelling story. It suits people working on their CV and personal brand, including entrepreneurs, marketers and anyone curious about self-presentation.

  • YouTube
  • 58 min
  • Published on December 18, 2023

Open on YouTube